Mouj: A New Museum of Modern Art for Philadelphia

Amir Sadeghi // Adviser: Jeff Fama

Mouj – A New Museum of Modern Art for Philadelphia 

This thesis interweaves the conceptual approach of parametricism with the haptic experience of phenomenology. It takes the program of a museum, going beyond the exhibition of artwork to consider it as a destination site and tourist attraction. The museum as a cultural institution becomes a place for communities to gather together, providing spaces for various and multiple social activities to create a vibrant and engaging place for all. The design ensures that visitors' experience is not fragmented but a continuous, fluid interaction between different elements and theatrical aspects.